People have always lived in the forest. Who knows better than the people of the forest how to live in harmony with their environment? Traditional communities live on tradition – new methods are being reluctantly accepted. What has worked is repeated, only slightly, if at all, varied. Knowledge is conveyed through narration, demonstration and self-awareness. At the present time, unfiltered media are gaining access to the people of the Amazon as they report in words and images and generate new needs.
Reading and internalizing content, as educated in the West from an early age, has no custom here. This has far-reaching consequences for the people of the Amazon. In addition to the great influence of the media, people can not even read such important things as leaflets, contracts and side effect descriptions. Besides the direct consequences of these limitations, the world of free knowledge is closed to them. The gap between generations, those with and without educational opportunities in the capitalist world, has increased dramatically. Fantasies about the modern world, envy and mistrust boycott possibilities of synthesis and a common healthy growth.
An opportunity would be new self-esteem through reciprocity. In recognizing their wealth of wisdom and sacred knowledge, the people of the Amazon have to offer a fabulous contribution to the world, and by doing so they will establish their place in today’s society